RORoyal OrchidExecutive Command Center
FO

Last 3 months · All divisions · All brands · All areas

Group Brain

One view of the whole group: where Royal Orchid really makes and loses money — by division, brand and sales channel, after delivery-app costs.

01What happened?

Group net profitAED 577k4.6% of revenue · Aug–Oct 2026 (3 months)
Paid to delivery appsAED 1.29M10.4% of sales · Aug–Oct 2026 (3 months)
Loss-making brands2Net profit below zero · Aug–Oct 2026 (3 months)
Kept per AED 100 · apps / dine-inAED 31 / 68Before staff and rent · Aug–Oct 2026 (3 months)

Group P&L — revenue to net profit

Aug–Oct 2026 (3 months) · click a step to see it by brand

Revenue / net profitCostsDelivery apps

Net margin by division × month

Last 12 months to Oct 26 · click a cell to drill down by brand and outlet · Click for details

Healthy — darker gold = higher marginBelow 3% net margin
NovDecJanFebMarAprMayJunJulAugSepOct
Restaurants
Sweets & Vegetarian
Delivery
Catering

Contribution margin by brand × channel

AED kept from every AED 100 of sales before staff and rent · small number = share of the brand's sales · click a cell for the breakdown · Click for details

Healthy (≥ AED 35) — darker gold = more keptRed flag (< AED 35)
Dine-inTakeawayTalabatDeliverooCareemNoon FoodDirect (WhatsApp/web)Catering & events
Chhappan Bhog
Cater Inc.
Royal Orchid
Kababs & Kurries
Soy Express
Bombay Canteen
OH! Sushi
W.T.F

Where every AED 100 goes — Dine-in vs Talabat vs Direct

Group, sales-weighted · click a bar for the breakdown

Food costPackagingApp commissionPromotions we fundPayment & delivery feesWhat we keep

Sales flow — channels → brands → profit

Aug–Oct 2026 (3 months) · band width = sales · colour = AED kept per AED 100 before staff and rent · click a flow for the breakdown · Click for details

Dine-in, takeaway, direct & cateringDelivery appsKeeps under AED 35 per 100
Dine-in → Chhappan Bhog: AED 832k sales · keeps AED 70.8 per 100 = AED 589kTakeaway → Chhappan Bhog: AED 943k sales · keeps AED 66.8 per 100 = AED 630kTalabat → Chhappan Bhog: AED 277k sales · keeps AED 32.7 per 100 = AED 91kDeliveroo → Chhappan Bhog: AED 111k sales · keeps AED 35.7 per 100 = AED 40kCareem → Chhappan Bhog: AED 55k sales · keeps AED 39.7 per 100 = AED 22kNoon Food → Chhappan Bhog: AED 83k sales · keeps AED 41.7 per 100 = AED 35kDirect (WhatsApp/web) → Chhappan Bhog: AED 250k sales · keeps AED 56.3 per 100 = AED 141kCatering & events → Chhappan Bhog: AED 222k sales · keeps AED 65.2 per 100 = AED 145kDirect (WhatsApp/web) → Cater Inc.: AED 201k sales · keeps AED 50.5 per 100 = AED 102kCatering & events → Cater Inc.: AED 2.31M sales · keeps AED 59.4 per 100 = AED 1.37MDine-in → Royal Orchid: AED 1.03M sales · keeps AED 68.0 per 100 = AED 698kTakeaway → Royal Orchid: AED 106k sales · keeps AED 64.0 per 100 = AED 68kTalabat → Royal Orchid: AED 212k sales · keeps AED 29.9 per 100 = AED 63kDeliveroo → Royal Orchid: AED 106k sales · keeps AED 32.9 per 100 = AED 35kCareem → Royal Orchid: AED 53k sales · keeps AED 36.9 per 100 = AED 20kNoon Food → Royal Orchid: AED 35k sales · keeps AED 38.9 per 100 = AED 14kDirect (WhatsApp/web) → Royal Orchid: AED 88k sales · keeps AED 53.5 per 100 = AED 47kCatering & events → Royal Orchid: AED 142k sales · keeps AED 62.4 per 100 = AED 88kDine-in → Kababs & Kurries: AED 618k sales · keeps AED 67.2 per 100 = AED 415kTakeaway → Kababs & Kurries: AED 147k sales · keeps AED 63.2 per 100 = AED 93kTalabat → Kababs & Kurries: AED 353k sales · keeps AED 28.1 per 100 = AED 99kDeliveroo → Kababs & Kurries: AED 147k sales · keeps AED 31.1 per 100 = AED 46kCareem → Kababs & Kurries: AED 74k sales · keeps AED 35.1 per 100 = AED 26kNoon Food → Kababs & Kurries: AED 59k sales · keeps AED 37.1 per 100 = AED 22kDirect (WhatsApp/web) → Kababs & Kurries: AED 44k sales · keeps AED 52.7 per 100 = AED 23kCatering & events → Kababs & Kurries: AED 29k sales · keeps AED 61.6 per 100 = AED 18kDine-in → Soy Express: AED 174k sales · keeps AED 67.4 per 100 = AED 117kTakeaway → Soy Express: AED 93k sales · keeps AED 63.4 per 100 = AED 59kTalabat → Soy Express: AED 534k sales · keeps AED 25.3 per 100 = AED 135kDeliveroo → Soy Express: AED 186k sales · keeps AED 30.3 per 100 = AED 56kCareem → Soy Express: AED 81k sales · keeps AED 33.3 per 100 = AED 27kNoon Food → Soy Express: AED 70k sales · keeps AED 35.3 per 100 = AED 25kDirect (WhatsApp/web) → Soy Express: AED 23k sales · keeps AED 52.9 per 100 = AED 12kDine-in → Bombay Canteen: AED 684k sales · keeps AED 67.8 per 100 = AED 463kTakeaway → Bombay Canteen: AED 91k sales · keeps AED 63.8 per 100 = AED 58kTalabat → Bombay Canteen: AED 159k sales · keeps AED 29.7 per 100 = AED 47kDeliveroo → Bombay Canteen: AED 80k sales · keeps AED 32.7 per 100 = AED 26kCareem → Bombay Canteen: AED 34k sales · keeps AED 36.7 per 100 = AED 13kNoon Food → Bombay Canteen: AED 23k sales · keeps AED 38.7 per 100 = AED 9kDirect (WhatsApp/web) → Bombay Canteen: AED 34k sales · keeps AED 53.3 per 100 = AED 18kCatering & events → Bombay Canteen: AED 34k sales · keeps AED 62.2 per 100 = AED 21kDine-in → OH! Sushi: AED 217k sales · keeps AED 64.8 per 100 = AED 141kTakeaway → OH! Sushi: AED 59k sales · keeps AED 60.8 per 100 = AED 36kTalabat → OH! Sushi: AED 394k sales · keeps AED 26.2 per 100 = AED 103kDeliveroo → OH! Sushi: AED 177k sales · keeps AED 29.2 per 100 = AED 52kCareem → OH! Sushi: AED 59k sales · keeps AED 33.2 per 100 = AED 20kNoon Food → OH! Sushi: AED 49k sales · keeps AED 35.2 per 100 = AED 17kDirect (WhatsApp/web) → OH! Sushi: AED 20k sales · keeps AED 49.3 per 100 = AED 10kCatering & events → OH! Sushi: AED 10k sales · keeps AED 59.2 per 100 = AED 6kDine-in → W.T.F: AED 430k sales · keeps AED 68.8 per 100 = AED 296kTakeaway → W.T.F: AED 31k sales · keeps AED 64.8 per 100 = AED 20kTalabat → W.T.F: AED 61k sales · keeps AED 30.7 per 100 = AED 19kDeliveroo → W.T.F: AED 37k sales · keeps AED 33.7 per 100 = AED 12kCareem → W.T.F: AED 18k sales · keeps AED 37.7 per 100 = AED 7kNoon Food → W.T.F: AED 12k sales · keeps AED 39.7 per 100 = AED 5kDirect (WhatsApp/web) → W.T.F: AED 12k sales · keeps AED 54.3 per 100 = AED 7kCatering & events → W.T.F: AED 12k sales · keeps AED 63.2 per 100 = AED 8kDine-inAED 3.98MTakeawayAED 1.47MTalabatAED 1.99MDeliveroo AED 844kCareem AED 375kNoon Food AED 332kDirect (WhatsApp/web) AED 673kCatering & eventsAED 2.76MChhappan BhogAED 326k profitCater Inc.AED 246k profitRoyal OrchidAED 77k profitKababs & KurriesAED 24k profitSoy Express−AED 94k profitBombay CanteenAED 35k profitOH! Sushi−AED 60k profitW.T.FAED 23k profit

Brand league table · Aug–Oct 2026 (3 months) · click a brand for its profile

Brand
Chhappan BhogSweets & VegetarianAED 2.77MAED 326k11.7%-4.8%19%4.5 ★
Medium
Cater Inc.CateringAED 2.52MAED 246k9.8%+7.9%0%4.5 ★
Low
Royal OrchidRestaurantsAED 1.77MAED 77k4.4%+5.0%23%4.3 ★
High
Kababs & KurriesRestaurantsAED 1.47MAED 24k1.6%+0.8%43%4.3 ★
High
Soy ExpressDeliveryAED 1.16M−AED 94k-8.1%-0.5%75%4.1 ★
High
Bombay CanteenRestaurantsAED 1.14MAED 35k3.1%+3.7%26%4.4 ★
Low
OH! SushiDeliveryAED 986k−AED 60k-6.1%+2.2%69%4.2 ★
Medium
W.T.FRestaurantsAED 615kAED 23k3.7%+3.7%21%4.4 ★
Low

02What will happen?

Farm-to-plate profit

Follow one ingredient from the external supplier's price, into the recipe cost, to the menu price — and see what the group keeps per AED spent

Bought per month across the group7,000 kg

1 · Supplier price

Fresh Farms Poultry

AED 18.41

per kg · AED 129k a month

Latest invoice price for chicken

2 · Recipe cost

Butter chicken

AED 17.00

per plate · Chicken AED 7.65

2.4 plates from every kg

3 · Menu price

Kababs & Kurries

AED 54.00

per plate · food cost 31.5%

AED 910k of sales a month

Group profit after staff & rent

AED 314k / month

AED 3.77M a year on AED 1.55M of chicken bought

Group profit per AED spent

AED 2.44

Every AED 1 paid to Fresh Farms Poultry for chicken returns AED 2.44 of profit once it is sold as butter chicken.

From supplier invoice to profit

AED per month at the selected volume · click a bar for the unit economics

Next quarter by brand — net margin as is vs with actions (Nov 26 – Jan 27)

Forecast = same months last year × brand growth · with actions = a quarter of the yearly value of every recommendation not rejected · click a brand

As isWith actions

03What should we decide today?

AED 127k

impact / year

AED 121k

impact / year

AED 98k

impact / year

AED 95k

impact / year

AED 60k

impact / year

AED 46k

impact / year